Since 2008, Dena Seidel has been collaborating with Rutgers scientists to develop a science-in-action storytelling™ model to test the research question:
Can university scientists increase their relatability and public engagement through science-in-action video storytelling?
The result is more than a dozen high-quality film narratives that communicate the process of science as journeys of discovery conducted by authentic people who are scientists.
The collaborative process begins with trusting partnerships between scientists and video storytellers and is detailed in Building a collaborative, university-based science-in-action video storytelling model that translates science for public engagement and increases scientists’ relatability Seidel et al, 2023 Frontiers in Communication https://doi.org/10.3389/fcomm.2022.1049648
Framework for Science-in-Action Storytelling ™ Model
© Dena K. Seidel
Science-in-Action Storytelling ™ 5 Step Methodology:
1.) build trust with scientists
2.) embed video storytellers in science teams
3.) involve students in the story co-creation beginning with editing science-in-action video data
4.) protect video data of scientific processes and verify science content of stories
5.) distribute stories to the broader public and assess STEM learning for participating students, scientists and audiences.
